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ECOLEAD Awarded at the RGA Espoir 2021 Gala

On September 30, the Gala Espoir 2021 was held by the Regroupement des gens d'affaires de la Capitale nationale (RGA). It was an opportunity to highlight the companies and leaders who have been role models for the Francophone business community in Ottawa and Gatineau. This year, nine recipients were recognized in different categories.

It is with much pride and honour to share with you that Marilou, our agency leader, accepted an award on behalf of the entire team in the "Sustainable environment" category.

ECOLEAD's mission is to create positive movements on social networks for sustainable development. Responsible marketing is at the heart of each of our projects, and how we proceed is guided by the principles of sustainability. We use the power of social platforms to create good around us and in the community.

Our dedicated team is committed to making a real difference and transforming the public's perception of marketing as we know it. As Marilou mentioned in an article published in the newspaper Le Droit (2021): "We are talking about manipulation, deception, and sales aimed at consuming more and more, regardless of the environmental and socio-economic impacts".

We know that with a moral sense and a touch of kindness, it is possible to succeed while still being environmentally conscious, transparent and fair with employees, and available to help others.

Once again, a huge thank you to the RGA team for their efforts in highlighting the importance of sustainability and Francophone development in the business world.

In conclusion, we would like to congratulate the other winners who greatly deserve their recognition achieved: Jacqueline Frenette, vice-president of VPL Glass and Aluminum, Catherine Leteinturier Guissé, manager of the business centre of the Banque de Développement du Canada, Mélyssa Brunet, owner of Brunet bookkeeping solutions, Alain Vachon, Micheline Boisvert-Vachon and Pierre Bourbeau, associates and partners of Discitus Consultants, Stephane Giguere, MPA, C. Adm, Adm. a, CEO of Ottawa Community Housing Corporation (OCH), Catherine Callary, vice-president, destination development at Ottawa Tourism, Yves Tremblay, retired from the firm Borden Ladner Gervais LLP (BLG) and president of the Carrefour de la santé à Orléans!

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